Medias / Public announcement
TCL presents the worldwide launch of their products during an IFA press conference at Berlin. The objective is to communicate their technological innovations through their product spectrum, transforming our daily lives into a more connected and intelligent experience.
Our creative response is an immersive presentation, with sober technological graphic codes in order to give life to each product discovery. The diving experience through the TCL universe relies on the large size quality visuals and elegant animations, complemented by the 3:1 large format projection screen.